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Citi Custom Cash® Card
Personal
mastercard

Citi

Citi Custom Cash Card

Annual Fee

$0

Bonus Value

$200

Min Spend

$1.5K/6mo

Current Welcome Offer

200

Cash — worth ~$200

Spend $1,500 in 6 months

Verified from Citi.com

Verify offer with issuer

No automated verification

Offer Score
53/ 100 · Average

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Key facts

Key facts for the Citi Custom Cash Card
Annual fee$0
Welcome bonus200 Cash after $1,500 spend in 6 months
Bonus value estimate~$200
Points programCiti ThankYou
Card networkMastercard

What you get

All 1 perks

Perks/yr up to

$30

Annual Fee

$0

Travel Accident Insurance$30

Historical Intelligence

Offer history & timing

Current

200

Average

200

Tracked High

No offer change history on record yet.

View full observed history →

Timing Intelligence

Stable offer — no timing signal

This offer hasn't changed across our tracked observations, so there's no timing advantage to waiting or rushing. Apply whenever the card itself fits your plans.

Based on limited history.Not financial advice. Always verify with issuer.

Intelligence

Decision guide

Offer Score

53

Average

Est. +$562 net first-year value

Offer Strength45
First-Year ROI70
Keeper Value85
Approval Accessibility60
Spend Alignment50

Timing

Stable offer — no timing signal

This offer hasn't changed across our tracked observations, so there's no timing advantage to waiting or rushing. Apply whenever the card itself fits your plans.

Verified from issuer · May 12

Ecosystem

Cash Back

Simple cash rewards — no program management, no point valuations.

Value

First-year value estimate

Conservative

+$562

65% benefit utilization, minimal travel redemptions

Realistic

+$562

85% benefit utilization, occasional transfer partner redemptions

Optimized

+$562

100% utilization, premium transfer partner redemptions

ComponentConservativeRealisticOptimized
Signup Bonus+$200+$200+$200
Ongoing Rewards+$362+$362+$362

Keeper Value (Year 2+)

After the signup bonus — is it worth keeping?

+$362/yr

Assumes ~$24,120/yr of typical US household card spend consolidated on this card · statement credits counted at 30–85% of face value by tier (never 100% — credits are enrollment-gated and merchant-restricted) · Year 1 includes signup bonus when verified offer data exists. Illustrative — actual value varies by spending habits and redemption strategy.

Benefits & Transfer Partners

Benefits

Card perks & credits

Up to $30/yr in benefits

🛡️insurance

🛡️

Travel Accident Insurance

$30/yr

Travel accident insurance when common carrier travel is purchased with the card.

Travel purchased with card

Approval & Best For

Fit assessment

Best For / Not Best For

Best For

  • Cardholders who prefer simple cash back rewards with no category tracking
  • Anyone wanting rewards with no annual fee commitment

Not Best For

  • Cardholders who rarely use the primary earning categories for this card

Current Offer Status

Offer status

Active offer

200 Cash

Last verified

May 12, 2026

Annual fee

$0 — No annual fee

Compare & Alternatives

FAQ

Frequently asked questions

What's the current Custom Cash welcome bonus?

200 Cash after spending $1,500 in the first 6 months. Welcome bonus offers change frequently — the value shown on this page is updated against the issuer's published offer. For the live offer, click through to the apply page; the bonus is confirmed at approval time, not click time.

What are the main benefits of the Custom Cash?

The highest-value benefits we track on the Custom Cash: Travel Accident Insurance (~$30). Combined tracked benefit value is up to ~$30 per year. Dollar values are our estimates of realistic usage — credits that require enrollment or expire monthly are worth less if you don't actively use them.

What credit score do I need for Custom Cash?

Realistic target: 660+ FICO. Issuers don't publish hard cutoffs, but data points from approval/denial reports suggest 660+ is the floor for reliable approval on cards in Custom Cash's tier. Income, debt-to-income ratio, and existing relationship with Citi also matter — use our Approval Predictor for a more personalized estimate.

What credit limit does the Custom Cash come with?

Citi doesn't publish credit limits for the Custom Cash — your starting line is assigned individually at approval based on income, existing debt obligations, and credit history, so reported limits vary widely between applicants. If your initial limit is lower than you'd like, most issuers let you request a credit-line increase after several months of on-time payments.

Why trust this review

  • Independent research. CreditPoints is not paid by issuers to rank cards. All scores are algorithmic, based on public offer data, benefit valuations, and issuer rules.
  • Regular verification. Offer amounts, spend requirements, and benefit values are checked against issuer pages via automated monitoring and manual audit.
  • Transparent methodology. Every value estimate uses disclosed assumptions. Read our full scoring methodology.

Last reviewed

2026-05-31

Offer verified

2026-05-12

Editorial note: CreditPoints may earn a commission when you apply through some of the links on this page. The first-year value math, transfer-partner analysis and approval signals on this card review are algorithmic and identical for all readers. We never accept payment to change ordering.

Citi Custom Cash® Card

Citi Custom Cash Card

Current offer: 200 Cash — worth ~$200

View Official Offer

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Offers are based on publicly available information and are subject to change without notice. Estimated values are illustrative. CreditPoints is independent and not owned by, affiliated with, or endorsed by any card issuer; some Apply links are referral links that earn us compensation, which never affects a card's score or verdict.

Custom Cash

200 Cash offer

View Official Offer